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Home: Welcome

About

McMILLAN MGMT has been working with leading cultural events and institutions for decades.


We’ve been behind some of Australia’s most creative, memorable, and successful brand partnerships.


Our precision, competence and creativity make us industry leaders. We work with brands and events to find harmonious, symbiotic partnerships that bring value to the organisers, sponsors, patrons and attendees.


In collaboration with our clients, we personally ensure a quality product and a seamless relationship.


We bring everything together and make the whole greater than the sum of its parts.

Home: About Us

Services

We bring it together

Brand Partnerships

We create collaborative partnerships for festivals, events, tours and artists.

Aesop at Mona Foma

Communication Strategies

We devise and implement strategies that maximise content and engagement.

Hobart Airport at Dark Mofo

Event Management

We organise and manage all the details and logistics.

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Home: Services

Approach

Personalised and nuanced

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Boutique & Personal

We are a highly personalised and nuanced company. Our focus is always to create the most rewarding and valuable outcomes for everyone involved. With a hands-on approach to everything from ideation to communication and execution, we make sure no details are missed, and that the results match the brief.

Multi-Dimensional

We view each project in three dimensions. We consider the specific needs of the event, the brand, and the patrons, and then we find solutions that add value for everyone. We’re not interested in unfair deals; we cultivate mutually beneficial relationships.

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Home: Services

Clients

Brands we've worked with

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Aesop.png
Asahi.png
Audi.png
Blackhearts & Sparrows.jpg
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Canon.png
Champion.png
Dark Mofo.png
DIAGEO.png
Dion Lee.png
Fever-Tree.png
Field Day.jpg
Four Pillars.png
Fuzzy.png
Gage Roads.png
Harbourlife.png
Heaps Normal.png
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Hobart Airport.png
Hublot.png
Jägermeister.png
Jameson.png
KPMG.png
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Levi's.png
Listen In.png
Listen Out.png
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Mastercard_edited.png
Matso's.png
MINI.png
Mona.png
Mona Foma.jpg
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Optus.png
Paramount House Hotel.jpg
Pepsi.png
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Qantas.png
RACT_edited.jpg
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Reyka.png
RISING.jpg
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Spark NZ.png
Spirit of Tasmania.png
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Sydney WorldPride.png
Talisker.png
Telstra.png
Tudor.png
Twilight.png
Veolia.png
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Home: Testimonials

I’ve been lucky enough to work with Daniel and Lauren across a number of cultural properties; Big Day Out, Field Day, Listen Out, Harbourlife & Dark Mofo to name the most notable. Daniel's approach to developing and nurturing strategic partnerships and delivering against brand objectives is exceptional and sets the bar for the industry. Daniel and his team have a keen sense for placing the right brands in the right environment, establishing authentic connections between the brand, consumer and festival partner.

 

Zoe Wendland
Senior Brand Manager
Pernod Ricard

Contact

5/157 Darling Point Road

Darling Point

NSW, 2027

+61 2 9016 5518

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